To move the focus of the company from client-based to product-centric business model and transitioning the organisation towards more agile practices.
Building a greater autonomy and decision-making power to promote experimentation and drive innovation. Ensuring that work efforts are aligned with business strategy, enable cross-team collaboration, and measure financial value.
The company shut down 30% of the support work which led to a drop in the financial points in Q2 for 2019 but saw a growth by 40% in Q3 on the product side. After 6 months, the company started successfully 2 new products (FLUIDHosting, FLUIDWordPress) and changed the business strategy as intended.